As a first mover in the tourism and leisure industry, the Weisse Arena Group consistently demonstrates its pioneering spirit and drives new projects forward. This commitment is reflected in the numerous awards the group has received over the years.
2025
LAAX wins two awards at the World Ski Awards: For the tenth time, the "World's Best Freestyle Resort" award goes to LAAX. The "World's Best Green Ski Hotel" award goes to the rocksresort for the seventh time.
LAAX made it into the top 20 of the Condé Nast Traveler Awards, taking 12th place in the "Best Ski Resorts in Europe" category. The selection was based on a public vote.
LAAX has once again been awarded the title of 5-star ski resort by Skiresort.de – for the fifth time in a row. With a rating of 4.5 out of 5 stars, LAAX will remain one of the best ski resorts in the world in 2025. The size of the ski resort, the varied range of slopes, and the modern infrastructure were particularly impressive.
2024
LAAX wins two awards at the World Ski Awards: For the ninth time, the "World's Best Freestyle Resort" award goes to LAAX. The "World's Best Green Ski Hotel" award goes to the rocksresort for the sixth time.
Double victory for LAAX at the Blick Winter Awards 2024: At the annual national awards ceremony, LAAX wins the "Action & Snowparks" category and is also honored as "Best Ski Resort in Switzerland."
As in previous years, LAAX was named the winner in the "5-star ski resort" category by Skiresort.de. Skiresort.de, the world's largest test portal for ski resorts, has been presenting the coveted industry awards since 1998.
2023
LAAX wins two awards at the World Ski Awards: For the eighth time, the "World's Best Freestyle Resort" award goes to LAAX. The "World's Best Green Ski Hotel" award goes to the rocksresort for the fifth time.
The Weisse Arena Group has been awarded the 2023 Graubünden Innovation Prize by the Graubünden Trade Association for its innovative spirit.
LAAX has once again been named the winner in the "5-star ski resort" category by Skiresort.de. Skiresort.de is the world's largest test portal for ski resorts and has been presenting the coveted industry awards since 1998.
LAAX has once again been recognized in the Best Ski Resort study: Snowpark LAAX has won the Fun and Snowboard Park category for the sixth time in a row.
2022
LAAX wins two awards at the World Ski Awards: For the seventh time, the "World's Best Freestyle Resort" award goes to LAAX. The "World's Best Green Ski Hotel" award goes to the rocksresort for the fourth time.
LAAX has been awarded the "Best Sustainable Ski Destination" award by the glossy magazine Marie Claire UK for its outstanding achievements in the field of sustainability. The numerous greenstyle activities and implementations at the destination convinced the jury, consisting of global experts, sustainability activists, and the editorial team of Marie Claire UK.
LAAX has been named the winner in the "5-star ski resort" category by Skiresort.de. Skiresort.de is the world's largest test portal for ski resorts and has been presenting the coveted industry awards since 1998.
LAAX has been named Best Place to Ski by SnowTrex. SnowTrex is Germany's leading winter travel operator and has also been active internationally for many years. Over 6,000 guests rated LAAX after their trip and voted it Best Place to Ski.
2021
LAAX has once again received several awards at the World Ski Awards: LAAX has won the World's Best Freestyle Resort award for the sixth time. The World's Best Green Ski Hotel award went to the rocksresort for the third time. LAAX also secured a top-three spot in the Switzerland's Best Ski Resort category.
LAAX has been named the winner in the "5-star ski resort" category by Skiresort.de. Skiresort.de is the world's largest test portal for ski resorts and has been presenting the coveted industry awards since 1998.
The Greenstyle Foundation is delighted to have won two innovation awards for its Last Day Pass: bronze in the Brand Design category at the international New York Festival Advertising Awards and gold in the Best Use of Direct Marketing category at the national Montreux Awards. More information about the Last Day Pass.
LAAX is awarded first place in the categories "Snowboarding" and "Cross-country skiing" in the annual customer survey conducted by the online platform for winter vacations, Schneehöhen.de.
2020
LAAX has been named Best Place to Ski by SnowTrex. SnowTrex is Germany's leading winter travel operator and has also been active internationally for many years. Around 6,000 guests rated LAAX after their trip and voted it the Best Place to Ski.
LAAX wins twice at the World Ski Awards: for the fifth time in a row, the Alpine destination has been named World's Best Freestyle Resort. LAAX has already secured its sixth consecutive victory in the Switzerland's Best Ski Resort category.
LAAX has once again been honored in the Best Ski Resort study: Snowpark LAAX won the Fun and Snowboard Park category. The LAAX School can celebrate being named the second-best ski school in the Alps.
2019
The INSIDE LAAX app receives the "Swiss Mountain Award." Every two years, Swiss Cableways presents this award to recognize outstanding achievements in the cable car industry. Three projects are nominated, and the winner is selected by a jury.
The Weisse Arena Group wins the national environmental award "Prix-Metallrecycling" for its top-notch infrastructure with around 100 recycling stations on the mountain and in the valley. The award is presented annually by the two recycling organizations IGORA Cooperative and Ferro Recycling.
LAAX has been named "World's Best Freestyle Resort" at the World Ski Awards for the fourth time in a row. Every year, the World Ski Awards select the world's best ski resorts in various categories based on votes from the public and a jury.
2018
htr hotel revue and hotelleriesuisse present Reto Gurtner with the Milestone Award for his life's work. With Switzerland's most prestigious tourism award, the jury honors his decades of commitment to the Flims Laax Falera destination and his constant pursuit of innovation.
LAAX has once again received several awards at the World Ski Awards: for the third time, the World's Best Freestyle Resort award goes to LAAX. The World's Best Green Ski Hotel award goes to the rocksresort for the second time. There are top 3 rankings in the categories Switzerland's Best Ski Resort, World's Best New Ski Hotel with the Riders Hotel, and World's Best Ski Company for the Weisse Arena Group.
In the Best Ski Resort study, LAAX School was voted the best ski school in the Alps in 2018. It is one of the few ski schools that does not belong to the Swiss Snow Sports Schools Association and works with a concept developed in-house based on the successful character Ami Sabi. LAAX has won the Fun and Snowboard Park category for the fourth time in a row. In the Rental & Service category, second place went to LAAX Rental. The Best Ski Resort study is conducted every two years among 46,000 guests and 55 ski resorts in the Alps.
2017
For the second time in a row, LAAX has won the international award for World's Best Freestyle Resort. The award for Switzerland's Best Ski Resort has gone to LAAX for the fifth time. In the new category World's Best Green Ski Hotel, the rocksresort won thanks to its responsible use of resources and the environment.
At the Best of Swiss Web Award 2017, the Weisse Arena Group wins the silver award in the Online Marketing category with its INSIDE LAAX app.
The Weisse Arena Group wins the bronze award in the large companies category at the Swiss Digital Transformation Award 2017.
2016
The Weisse Arena Group wins the 2016 GfM Marketing Award, presented in Zurich for the 32nd time, for its marketing activities.
The Weisse Arena Group is to receive the 2016 European Solar Prize in Barcelona for its outstanding commitment to renewable energies. LAAX has also won the 2016 Solar Prize in the Institutions category for its integrated PV systems for the sustainable operation of chairlifts and buildings.
LAAX has been named Switzerland's Best Ski Resort for the fourth time at the World Ski Awards. LAAX also won in the newly introduced category World's Best Freestyle Resort.
2015
LAAX wins the "Switzerland's Best Ski Resort" award at the World Ski Awards for the third time.
2014
LAAX wins the "Switzerland's Best Ski Resort" award for the second time at the World Ski Awards.
Reto Gurtner will be personally honored at the World Ski Awards for his services to ski tourism in Europe with the "Outstanding Contribution to Ski Tourism 2014" award.
LAAX is once again the winner of Mountain Management's customer satisfaction survey and receives the "Best Ski Resort Award" in the "Fun & Snowboard Park" category.
2013
The World Ski Awards name LAAX Switzerland's Best Ski Resort. This important award in the travel industry recognizes outstanding achievements in ski tourism and is part of the World Travel Awards.
At the Best of Swiss Web Award 2013, the Weisse Arena Group wins the silver award in the "Business Efficiency" category with its mobile website LAAX 2.0 Mobile.
2012
Flims Laax Falera is recognized for its outstanding achievements in the field of vacation rentals. The destination takes second place in the first Swiss Holiday Home Awards.
As part of Mountain Management's large-scale study, LAAX has been awarded the Best Ski Resort Award in the Fun & Snowboard Park category.
The destination Flims Laax Falera has once again been awarded the "Families Welcome" seal of quality by the Swiss Tourism Association.
LAAX Mobile stands out from other destinations thanks to its unique and original design. For this, LAAX Mobile has been awarded silver at the second GLOBONET e-Tourism Award ceremony.
The Weisse Arena Group wins in three different categories at the Best of Swiss Web Award 2012: The website "m.laax.com" wins gold in the "Usability" category and bronze in the "Creation" category. The LAAX+ project is awarded silver in the "Innovation" category.
At the Best of Swiss Web Awards, laax.com is awarded the bronze seal in the "Online Marketing" category.
2011
Reto Gurtner, CEO of the Weisse Arena Group, will receive the Crystal Tourism Award at the International Tourism Symposium in Zermatt. The award honors innovative entrepreneurs who contribute economic value to the development of Alpine regions.
The rocksresort wins the "theALPS Award 2011." The award recognizes outstanding tourism projects in the European Alps that stand for innovation and sustainability.
The LAAX brand impresses with its presence on the most important social media platforms and a highly focused approach. LAAX takes third place in the first GLOBONET e-Tourism Award.
2010
The rocksresort has been awarded the Wallpaper Design Award in the category "Best New Ski Resort" by the renowned British magazine Wallpaper.
The rocksresort has been shortlisted for the European Hotel Design Award in the "Suite" category.
The Facebook campaign "LAAX – 50 friends for free" wins bronze at the Swiss Dialogue Marketing Awards in the "Electronic Media" category.
At the Whiteout Swiss Snowboard Awards 2010, LAAX was named "Best Park Resort in German-speaking Switzerland."
2009
The Weisse Arena Group wins the "Corporate Communications 2009" award for the LAAX brand.
The destination Flims Laax Falera has been awarded the "Families Welcome" seal of approval by the Swiss Tourism Association.
The Weisse Arena Group wins silver in the "D-A-CH" category of the German Dialogue Marketing Awards for its marketing of the rocksresort.
At the Swiss Web Award 2009, the website rocksresort.com receives the silver seal in the "Creation" category.
2008
At the Swiss Web Award 2008, the website "laax.com" was awarded the gold seal in the "Online Marketing" category and the silver seal in the "Creation" category.
In snow-online.de's ski resort review, LAAX emerged as the winner in the "Best Freestyle Opportunities" category.
Skigebiete-test.de awards LAAX its highest accolade, "TOP Ski Resort." Of the 180 ski resorts tested worldwide, only 16 receive this rating.
2007
The ADAC SkiGuide and ADAC travel magazine SKI 2008 awarded LAAX first place in the "Snow Park" category. The decisive factor in its selection as a top ski resort was the wide range of options it offers freestyle snowboarders and freeskiers. The expert jury described LAAX as an "exceptionally versatile snow paradise."
2005
The Weisse Arena Group wins the "B.E.S.T. 2005" brand award in the "Innovation" category. The Swiss brand award "Brand Excellence Swiss Trophy" is presented once a year by brand and marketing professionals to successful Swiss brands.
2002
The Riders Palace hotel is awarded the Milestone Switzerland 2002 tourism Oscar.
1998
Reto Gurtner, CEO and member of the Board of Directors of the Weisse Arena Group, is named "Entrepreneur of the Year" by Ernst & Young.